We offer a large selection of video marketing solutions designed specifically for Doctors. Utilizing video as a marketing tool is a fantastic way to educate patients, establish trust and ultimately land more of those patients. Video is a creative and powerful tool to use in your marketing arsenal. To help people feel comfortable before they even walk through your door, why not introduce yourself on your website?
What Can Video Do for My Office?
“About Our Office” Videos
What sets you apart? Why should potential patients choose your office? What services do you offer? “About Us” videos are a great tool to allow everyone involved in the practice to have a voice on the website. Showcase your office’s strengths by using the expertise you’ve come to acquire to show visitors who you are.
Develop personal videos that foster comfort and trust
When it comes to clients searching for a doctor’s office, comfort and trust are often more important to patients than rates and name recognition. Using The Media Zoo “tailored-for-doctors” Video Marketing strategy, you can personally introduce yourself and your office online, and put potential clients at ease before they walk into your practice.
Get Found…Get Quality Calls…Retain Clients!
Video SEO is our specialized and innovative way to help potential clients find you when searching online. People phrase their searches in various, multiple ways and we do research to find out what those are. People even use YouTube as a search engine nowadays! With our Video SEO approach, not only will potential clients discover your practice, they will discover your videos. In this way, your practice can speak to potential clients at anytime and from anywhere!
“Video SEO” is the process of promoting your website through multi-video channels. Generally, people search for key phrases on Google, Yahoo or Bing. More and more search results are actually video thumbnails. By taking advantage of this, you will not only be found by the content of your website, but also can now be found by the relevance of your videos. Videos not only play a key role in establishing your practice as friendly and helpful, they can also market your practice at the same time.
We offer two video programs for doctors:
What makes your practice the best? What is your office’s specialty? Why should I come to you?
These questions will be definitively answered by our “What’s Up Doc?” video production. This 2-minute video is a great way to showcase your office, staff, and primary types of dentistry. This style of video production starts with a Q & A session with producers from The Media Zoo. Based on that information, we create a storyboard (an in-order collection of shot and scene ideas) of best how to feature your office reflected in the light of your office’s primary goals and mission. We tell a brief story, introduce potential patients to your office and showcase why those patients need your services.
What’s Up Doc?
You get 2 hours of shooting time on location to deliver as many videos as you can.*
These videos are produced for your website and/or YouTube channel. We make producing your videos effortless!
It is our duty to make certain you come across professional and helpful. Your videos can be about any subject you’d like:
- What to expect at an examination…
- How to give yourself preventative care…
- How the new government health plan will affect patients…
- And even “Meet & Greet” videos of your office staff!
No matter what you decide to cover, this package will deliver serious punch to your practice’s online presence. This style of video can help all your patients understand and easily navigate the choices involved with their personal health care. With these questions answered and instructions given by video delivery, your staff will be freed up to a better extent and able to assist with more critical matters when they arise.
*Each additional hour of shooting time is billed at only $500 per hour. All videos include: a lower 3rd stating the doctor’s name being featured and an ending slate stating your practice’s name and contact information. Your videos can be any length.