Marketing for Plumbers
Do you need help generating more inbound calls via the internet? We can help!
Our proven “marketing for Plumbers” method will get local potential clients to call you and use your plumbing services…
The Media Zoo offers several marketing for plumbers ideas to help you get leads fast. These marketing solutions are designed specifically for plumbers.
Utilizing video as a marketing tool is a fantastic way to educate customers, establish trust and ultimately land more repair jobs. Video is a creative and powerful tool to use in your marketing arsenal. To help people feel comfortable before they even call your shop, why not introduce yourself from a personalized video on your website or YouTube?
Below is a list of our most popular plumber-style videos
“About Us” Videos ◦ What sets you apart? Why should potential customers choose your services? What services do you offer? “About Us” videos are a great tool to allow everyone involved in the shop to have a voice on the website. Showcase your shop’s strengths by using the expertise you’ve come to acquire to show visitors who you are.
Develop personal videos that foster comfort and trust ◦ When it comes to customers searching for a plumber, comfort and trust are often more important to customers than rates and name recognition. Using The Media Zoo’s tailored video marketing for plumbers strategy, you can put potential clients at ease before they pick up the phone.
Social Media Video (Facebook, Twitter, LinkedIn) ◦ These days, every professional plumber needs to take advantage of Social Media for promoting their business. More and more people surf the web on their phones searching for plumbers that specialize in specific repairs and video is a tremendous part of that! By combining assistance and content on sites like Twitter and Facebook, your business will generate trust, compatibility with technology and reach a high social stature that is so elusive to many plumbing shops in this country.
Using Social Marketing video is a great tool to boost your shop’s social media presence. Did you know social media conversions, when implementing video, increase followers by 65%? The Media Zoo can help you manage your Social Media marketing strategy! To see what your personal Social Media video could look like, click on the picture to the right!
Get Found…Get Quality Calls…Retain Clients! ◦ People phrase their searches in various, multiple ways and we do research to find out what those are. People even use YouTube as a search engine nowadays! With our Video SEO approach, not only will potential customers discover your website link, they will discover your videos.
Video Marketing for Plumbing or “Video SEO” is the process of promoting your website through multi-video channels. Generally, people search for key phrases on Google, Yahoo, or Bing. More and more search results are actually video thumbnails. By taking advantage of this avenue, you will not only be found by the content of your website, but also can now be found by the relevance of your videos. Videos not only play a key role in establishing your business as knowledgeable and helpful, they can also market your company at the same time.
Showcase your expertise with a video case success story! ◦ “Success Showcase” videos are excellent ways to boast your success and help you acquire more customers searching for these specific type of shop procedures. With a “Success Showcase” video, past and current customer’s experiences become real and helpful to potential customers looking for someone to care for their plumbing job.
Hearing customers describe their positive experiences will ultimately provide undecided new-comers with the answer they need to the question, “Will this plumber give me the care and attention my home and family deserve?”
YouTube Video Marketing for Plumbers
The fact remains that without a rich YouTube channel, your shop is missing out on a huge piece of the search engine pie. YouTube channels are perfect for instructing and guiding potential and current clients through the often complex jungle of plumbing repair.
Taking advantage of this area of video marketing or plumbers will also free up your time if you share videos that answer common questions and inquiries you receive. Rather than having staff communicate the same advice every day, why not deliver it once to a camera and let the videos speak for you while you use your expertise elsewhere!
Is your website working hard for you? Welcome them and show them around. The first thing any good host does is welcome people to his home. Extend your website visitors the same courtesy by welcoming them to your site. This type of video marketing for plumbers also allows for you to give visitors the grand tour — all as if you were there personally guiding them through it!
- Welcome visitors personally and establish rapport!
- Help visitors walk through your site and establish trust!
Website ▪10 Page Custom Responsive Web Design & Development Complete custom HTML 5 website design and development.
Video Commercials ▪ Showroom or company video up to 2 minutes long Testimonial video, on location, 2 hours .
Search Engine Optimization includes on page and off page SEO strategies implemented in order to rank for related keywords on all search engines.
*Available on WP platform websites only.
Pay Per Click Campaign Management → $300.00 per month billed at “OR” 20% of your PPC ad budget “minimum of $300 per month.” Pay Per Click Account Set Up $500.00. Set up account, campaigns, keyword research, ad creation, launch & track campaigns.